Extra production is needed for the all-new Subaru BRZ, since its been flying off the lots of Subaru dealerships since its introduction earlier this year. Since the BRZ was a completely new move for Subaru, they weren't positive how consumers would feel about it, therefore making pretty low production targets for the sports car in its first year.
Turns out - the 2013 BRZ is a hit. "We have been sold out of the car since it was introduced... we are selling all the BRZs we can get," said Subaru of American Chief Operating Officer Tom Doll. Subaru will be getting an additional 2000 units of production over the next four months; they've been receiving just 500 BRZs a month since its U.S. debut in April.
"With excellent reliability, a great price and extremely fun rear-wheel drive platform, the Subaru BRZ and Scion FR-S stand alone in the market," according to Automoblog.
If you're interested, please view our 2013 Subaru BRZ inventory here. And if you have any questions please call us! (802) 922-9771.
All information via Automoblog
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